Billy Eugene Self Jr., born on December 27, 1962, is one of the most accomplished basketball coaches in NCAA history. As the head coach of the Kansas Jayhawks men's basketball team since 2003, Self has built a legacy of success, leading the team to numerous accolades and establishing himself as a dominant figure in college basketball. His coaching career began with various roles at the collegiate level, but it was at Kansas where he truly made his mark. Under his leadership, the Jayhawks have consistently been one of the top programs in the country, known for their disciplined play and strong recruiting.

Self's tenure at Kansas is highlighted by an impressive 17 Big 12 regular season championships, including a record-setting 14 consecutive titles. He has guided the Jayhawks to four NCAA Final Four appearances in 2008, 2012, 2018, and 2022, and led the team to two NCAA Championships in 2008 and 2022. His success at Allen Fieldhouse is particularly notable, where he has amassed a remarkable 292–16 record, boasting a .948 win percentage. Self's ability to recruit top talent, including several McDonald's All-Americans, has been a key factor in his sustained success, with many of his players going on to have successful careers in the NBA.

In 2017, Self was inducted into the Naismith Memorial Basketball Hall of Fame, a testament to his impact on the sport. By the end of the 2021–22 season, he ranked 18th in all-time wins among Division I coaches and 4th among active head coaches. He is the second-winningest coach in Kansas history, trailing only the legendary Phog Allen. Notably, Self is the only coach in Kansas history to lead the program to multiple NCAA Tournament National Championships. His influence on the game extends beyond wins and losses, as he has become a mentor to countless players and a respected figure in the basketball community.

In 2021, Self signed a lifetime contract extension with Kansas, further solidifying his commitment to the program. That same year, he was the highest-paid NCAA basketball coach, earning over $10 million. In 2022, he joined an elite group of coaches by becoming the seventh to win multiple NCAA tournament championships since the field expanded to 64 teams in 1985. His ability to consistently compete at the highest level has made him one of the most respected and successful coaches in the history of college basketball.

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