eaking engagements. We have found that although some sports celebrities can take a microphone and motivate the audience in a 45 minute- 1 hour speech it's often best to do a Moderated QA with the sports celebrity. You might ask why and below are our reasons:

Control: You now can control the conversation and are not at the speaker's mercy as you have the microphone and control and have a plan of what you are asking the sports celebrity.
Messaging: You know your audience best and the messaging you want to convey for the money you are spending. A Moderated QA session allows you to do just that and focus on the topics of interest such as Teamwork, Culture, Leadership, Change or Adversity.
You Get What You Want: You are able to ask the questions of most importance to you and your audience. You now know you will get what you want from teh sports celebrity while also having the above control and messaging so you decrease any surprises or frustrations of a speaker talking too long or too short on a specific topic or by chance not covering the topic at all.
Format: This format allows for the natural flow into an Open QA session for your audience for higher engagement.
Post Event: Clients are often very happy with the post event talk from the audience knowing the control, messaging, and purpose of having the sports celebrity was aligned with the event goals and initiatives resulting in a higher degree of success.

27:T43d,

Great question - maybe the most important question of all! Direct Sportslink has employees who have been employed by major sports talent agencies and who have secured hundreds of different type of bookings for corporate clients, associations and organizations. Therefore, we understand the scope of work and all the details involved from presenting the best talent given your event criteria (extremely important), the offer stage, confirming talent, contracts, logistics, a

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