Secure well known and recognizable current NFL players in several large markets (Houston, San Diego, New York and Miami) on a limited budget that would drive attendance by customers for brand recognition and new customers of Boost Mobile's services.
Secured starters of each NFL team (Houston Texans' starting linebacker Brian Cushing), (San Diego Chargers All-Pro tight end Antonio Gates), (New York Giants' starting offensive lineman Chris Snee and starting running back David Wilson) and (Miami Dolphins' starting tight end Anthony Fasano).
The NFL players appearances in each market were very well received. Using local charities, giving away promotional items, and driving media awareness with player interviews accomplished what Boost Mobile was looking for with awareness and new customer activation.
I want to thank Direct Sportslink for coming thru in the clutch for me! Working with a very short time line and limited budget you worked overtime to provide a quality speaker for my most recent corporate golf outing. Direct Sportslink, without question, proved to me that they are the experts in the sports celebrity marketplace!